I did not back it but do think it was a cool product (pun intended). (plus I already have like 6 coolers of various cooling ability and wife would probably say no right now lol)
I think a potential fault in the backing is that a lot of folks may not think of going to Kickstarter to view if there is a concept from the Anker brands that they are wanting to get off the ground. I know there is a certain secrecy on not wanting info on products to be known until they are released as we have seen in the communities in the past but I would figure the kickstarters would be a different venue and maybe could have been advertised more.
I will say that I knew that it was a potential product to be released due to a survey from my Eufy security app several months ago. It asked question on what you liked better on certain parts of the product (example the table design or another option or two).
I have done a few of those surveys on the app and have seen products that have came out or not come out based upon the questions from the surveys. This was one of the more interesting ones to be made.
So it is a nice product and wish it a great success as it is looks pretty nice.