Soundcore by Anker is a good idea.
Most people tho, loyal to the BRAND, know this. Just like most audiophiles know Panasonic does a better brand of techniqs. The Panasonic audio equipment was getting a bad name, so they did better stuff n changed the name.
Plus we all know sanyo is the cheap side of sony.
By keeping soundcore for the good stuff and Anker for the smaller stuff (little 3wt speakers etc) it keeps the image separate too. So when buying soundcore, you know youre getting the good stuff (not that Anker is bad)